Cold email templates

Find inspiration from best-performing cold emails, sorted by categories.

Categories
269 email templates
Highest converting content upgrades

Hey {{first_name}},

I know we haven't met (yet), but saw that you shared a post on content upgrades (from Sumome).

Thought I'd drop you a quick note about a post I'm creating on why some content upgrades convert at exponential rates and others completely flop.

The guide that I am sending next week is very comprehensive with actionable tips and tons of case study examples.

Want a heads up when it goes live?

Cheers,
Sam

P.S. Let me know if there's anything I can do for you.

Improve [[process]] at {{company}}

Hi {{first_name}},

I am reaching out to you because being the {{position}}, I was certain you would know more about the current process in place at your company for [[which department]].

Like we’ve helped [[your existing customer]], I felt you might be interested in improving your [[the biggest challenge for the prospect]].

I did a fair amount of research on your company’s [[current system]] and I’m sharing a few of my thoughts here which could help you save [[the benefit your product offer]]}:

1. I noticed that [[state the current problem and how it can be better]].
2. [[state the current problem and how it can be better]]

I’d love to share a few more ideas with you and spend more time in understanding your current process.

{{first_name}}, could we spend 15 mins this week to chat about this?

Growth opportunity

Hey {{first_name}},

I hope you’re doing well. I see you’ve [[published a post, done something interesting]].

Great stuff!

I was doing some research this morning and noticed you [[have a need for our product/aren’t doing X/could benefit from Y]].

My company actually works with people like you to help them achieve [[goal]].

Would you be interested in a brief call to see if we can help you grow your business? I promise to take up no more than 15 minutes.

Let me know if you’re available at:

[[Date & Time]]
[[Date & Time]]
[[Date & Time]]

Either way, keep up the great work!

Cheers,

[[your name and title]]

Hey {{first_name}}

Hey {{first_name}},

I hope this email finds you well. We had reached out a while back regarding opportunities with a well-known technology company. Obviously things continue to go well at [[company name]], but your name resurfaced in regards to a specific opportunity in which I thought might be of interest.

They have a strong track record with candidates that come from a similar background. I thought it made sense to reconnect given the specific nature of the search as we approach bonus season.

If you are interested in a chat to learn more, please let me know when would be a convenient time for you. Thank you again for your time. I look forward to hearing from you.

Regards,

[[signature]]

Congrats on [[event]]

Hey {{first_name}},

Congratulations on your recent [[round of funding/promotion]].

What you’re doing is going to impact [[their industry]] in a major way.

I look forward to seeing how you improve it!

Cheers,

[[your name and title]]

Hit revenue goals with [[your product]] [[team discount inside]]

Hi {{first_name}},

We’ve noticed that our [[product/service]] might be interesting for your peers as well. It can improve [[insert something that needs improvement and can be solved by your product]] and help your company hit revenue goals.

And guess what? We offer a 10% discount for your team! If you like the idea that we’re suggesting, we’d be happy to discuss it in detail.

Sincerely,
[[your signature]]

Love your story + this [[article]]

Hi {{first_name}},

During some research of {{company}} , I came across your profile - love how passionate you've been the past [[number of years they've been working at the company, look it up on their LinkedIn profile]] years to help scale the [[department]] team, while also being that go-to advisor for your growing customers.

This [[software review site name]] review about [[highlight of the review relevant to your product]]. However, I imagine you still have customers requesting [[address pain point your solution solves]]. I'm curious - are any customer accounts at risk that would benefit from [[what you offer]]?

[[Recognizable brand name]], new [[your company name]] customer, needed a way to [[what you offer]]. Since leveraging [[your company name]], their [[major benefit]]. As a result, their customers experienced [[business impact]].

Does it make sense to explore ways we can help your team as well?

Best,
[[your name]]

Feature your email templates

Hey {{first_name}},

This is Irina from Hunter.

I’m working now on creating the biggest directory with cold email templates. I came across a blog post on {{company}}'s blog with awesome cold email templates: [[referring_page_url]]

Don’t you mind if I feature some of those templates in our directory? Of course, I’ll give credit to {{company}} 🙂

Fan of Beyonce?

Hey {{first_name}},

Based upon your Twitter you're a fan of Beyonce - inspiring me to reach out to you here.

What would Beyonce be without her team? Well...everything...she's Beyonce. However, her team does a lot for her.

Yesware is the Beyonce of sales tools! Our platform provides real-time transparency into a reps' most engaged prospects, and gives detailed reporting so managers can be more strategic with their coaching. Features like email tracking, click-to-call, and mail merge make your reps more effective in their outreach - making them ready to boost their fame and go on tour (much like Beyonce and her team).

{{first_name}} - might you be willing to connect for just a few minutes to talk about how we can get your team onto Queen B's level?

Best,
[[signature]]

(First Name) Hi: and quick question about (Company Name)

Hi {{first_name}},

Hope you don't mind me reaching out to you directly.

I first heard about {{company}} from [[personalization about where I heard about them and/or specific info from their case study or recent blog post]].

To cut to the chase, the reason I'm writing is because I wanted to ask about your content projects at {{company}}. I saw that your latest blog update was last month, do you have any plans on growing it more?

I ghostwrite a lot of engaging, conversational, and SEO-fueled content (blog posts, copy, case studies, etc.) on all things digital marketing, eCommerce, growth-hacking, and more.

If there's any room for collaboration, I'd love to help you grow.

Here are a few of my ghostwriting samples on social media/email marketing if you'd like to get a sense of my writing style:

[[1-3 Links here]]

I've also worked closely with eCommerce (mainly dropshipping) and I'm interested in all things Facebook Ads / digital marketing - so I know my way around the niche quite well.

What do you think? I'd be glad to talk about this more in-depth or hop on a call if you have any questions/comments.

Thanks!

PS - feel free to redirect me to someone else if you're not the right person to ask about content projects at {{company}}.

Cheers,
Irakli

Help to rank on Google

Hi {{first_name}},

I just found you through your [[site/social media profile]].

I see that you’re climbing the ranks on Google, and deservedly so :). I’m an [[expert/job role]] at [[your company]] and realized you could reach page 1 faster by implementing these 2 tips:

[[Tip 1]]

[[Tip 2]]

There’s a third tip, but I don’t want to overwhelm you. If the first two help, do you want me to send you the third?

If not, I understand. No hard feelings :)

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