Cold email templates

Hi {{first_name}},

Did you know your website isn't visible on Google's first page of search results? Even though you have popular keywords on your website.

This problem could be due to several reasons, like your site's key phrases aren't very competitive or site pages aren't performing on searches.

Not having that visibility is losing you money every month.

SEO Incorporated found that having competitive SEO phrases are key to getting your site on Google's first page.

Those phrases were linked to growing your business 73%, resulting in an average of $15,000 for companies surveyed.

In other words, if your pages and SEO are set-up properly, the very people you want to attract to your business will find you.... on their own through organic (i.e. free) searches. So your budget is free to focus on other avenues like video customer testimonials, new product lines.

Interested? Hit reply for your free website audit report.

Looking forward to hearing from you.

Best,
[[signature]]

Hi {{first_name}},

It was great to meet you last night at the [[event name]]. I enjoyed our conversation afterward — particularly [[describe a specific aspect of the conversation]].

[[Provide something of value here]].

Stay in touch,

[[your name]]

Hey {{first_name}},

How are things going with {{company}}? I noticed that over the last month you've been investing in Facebook and Google advertising. At [[your company]], we help organizations like yours ensure that their media budget is being best spent and optimized for results. I think there are a few areas in which you could improve your current paid media spend.

Here are a few simple opportunities you may be overlooking:
> [[Tip 1]]
> [[Tip 2]]
> [[Tip 3]]

We put together a case study about how we helped [[Similar Company]] find success using paid media. Would you be interested in checking it out? They went from a [[XX]] click-through rate on their advertisements to [[XX]]. Let me know!

Hi {{first_name}},

Hope all’s well :)

I noticed that you mentioned [[company name]] in one of your recent articles. Thanks for referencing us. [[explain why you liked the article]].

Small request; can you add a link to the mention?

I’d appreciate that. If there’s anything I can do for you, please let me know.

Best,

[[name]]

Hello Kate and Rohan,

Hope this email finds you both well.

Kate, I'd like to put you in touch with Rohan. Rohan is the founder of Resume Worded, a service that helps jobseekers improve their resumes and LinkedIn profiles. I've worked closely with him at Google and his company is doing great.

Rohan, please meet Kate. He's an investor at RW Ventures.

I hope you're able to find time to meet and will let you both take it from here!

-Ashton

Hey {{first_name}},

[[your name]] here from [[your company]]. I work with SaaS brands like [[company 1]], [[company 1]], and [[company 1]].

We're connecting with like-minded brands to share citations. Is this something that you would be interested in?

Cheers,

[[your name]]

Hey {{first_name}},

Based on your twitter feed, I gathered you are a Christiano Ronaldo fan – prompting me to reach out to you here.

What would Ronaldo be if he didn’t have the support of kick ass midfield formation of Isco and Casemiro!

I went through your profile and some of the work you have put up on dribbble and said to myself that if the design world had a Christiano, that would be you. I know you have been at {{company}} for only 6 months and this might be the wrong time to reach out to you, but I decided I will take that chance.

We are looking to fill a fantastic role to lead our clients design team. Would you be open to having a brief chat about this?

Best,

[[signature]]

Hi {{first_name}},

I saw your content on [[platform]]. I loved it so much I shared it with my [[team, boss, friend]].

You guys are doing great things. I like how you [[specific compliment on something lead or lead’s company published or did]]. And I know you’re busy, so I’ll make this quick:

We’ve spent over 2 hours to create a personalized demo for [[company]] on how to [[achieve result]]. I would love for you to have a look and let us know if you find it useful at all?

Hello {{first_name}},

Did you know that an average sales person [[add a statistic about their pain point]]? Is your sales team achieving the goals?

[[Add your company’s value proposition]]

If you’re looking to accelerate your sales like our clients [[mention high-end client’s name]] did, let’s connect for a quick 15-minute call later this week.

Regards,

[[your name]]

Hey {{first_name}},

I saw that you've had a few great posts from contributors on your site. Just wanted to let you know that I’ve written a lot on [[insert topic here]] and would love to put something together for your blog. Here are some of my past posts in case you’re curious.

[[1. Link to post #1]]
[[2. Link to post #2]]
[[3. Link to post #3]]

Also, I looked through your site and came up with a few topics that I thought you might like.

[[1. Topic A]]
[[2. Topic B]]
[[3. Topic C]]

Do you think any of these topics would be a good fit for your blog?

Thanks in advance!

Hey {{first_name}},

I can imagine you are probably fairly busy but I thought I would circle back in case you missed my first email.

We are a specialised search firm that is looking for engineers like you at a great company that is backed by some of the best investors and growing at a breakneck speed. We think you perfectly fit the bill and we would love to chat with you about it.

Would you be able to take 10-15 minutes out to chat about this role. I promise I won’t waste your time.

Thanks,

[[signature]]

Hey {{first_name}},

I recently stumbled on your blog about creating engaging sales emails with GIFs and visual elements to get better responses. I have to say – absolutely loved it. I have been using GIFs (cause who doesn’t love them) in my emails and getting incredible results. Your efforts must have led to tremendous results at {{company}}.

I am currently recruiting imaginative and bold sales folks like you for our client. We think you’ve got a way of doing sales that can sway a maybe to a Yes! We are working to build a sales team of people like you – not afraid to experiment and deliver results. Would you be interested in a 15 min chat this week?