Cold email templates

Hi {{first_name}},

It was a pleasure talking with you last night at [[event name]]. It was so interesting to learn [[something you learned about that person or their business that stuck out to you]]. As for grabbing a coffee some time, I'd love to take you up on that!

Do you have any availability this or next week? Good times for me are [[let the good times roll here]], but I will be glad to work around your schedule. Let me know if there are any days or times that work for you.

Best,

[[your name]]

Hi {{first_name}},

I see that you're a Redskins fan, so you must be excited about Kirk Cousins coming through in the clutch like he did for you guys (I'm thinking a Cousins-Brady 2017 Superbowl showdown!).

As InLine continues to scale, your sales teams need the right tools to succeed, just as Cousins needs Reed, Garcon and the like to make key receptions. I'm interested in connecting with your sales team to introduce Yesware, and explain how we're the Kirk Cousins of Sales Tools...we come through in the clutch.

Mark, I'd love (if possible) to be referred to the best person on your sales team to introduce Yesware as a means to hit your growing revenue goals.

Enjoy your weekend!

[[signature]]

Hey {{first_name}},

Congratulations on your new role as VP Marketing. Based on your LinkedIn profile, it looks like you've done an amazing job developing your career at {{company}}.

If there are ways I can help you get your message out to my network of [[title of people they're trying to reach]], please let me know. I'm a fan and I want to help.

Do you have a PR or content person on your team?

Regards,

[[your name]]

Hey {{first_name}},

Based on your twitter feed, I gathered you are a Christiano Ronaldo fan – prompting me to reach out to you here.

What would Ronaldo be if he didn’t have the support of kick ass midfield formation of Isco and Casemiro!

I went through your profile and some of the work you have put up on dribbble and said to myself that if the design world had a Christiano, that would be you. I know you have been at {{company}} for only 6 months and this might be the wrong time to reach out to you, but I decided I will take that chance.

We are looking to fill a fantastic role to lead our clients design team. Would you be open to having a brief chat about this?

Best,

[[signature]]

{{first_name}},

We are in the process of closing files for the month.

Typically when I haven't heard back from someone it means they're either really busy or aren't interested. If you aren't interested, do I have your permission to close your file?

If you're still interested, what do you recommend as a next step?

Thanks for your help.

Hi {{first_name}},

I saw your content on [[platform]]. I loved it so much I shared it with my [[team, boss, friend]].

You guys are doing great things. I like how you [[specific compliment on something lead or lead’s company published or did]]. And I know you’re busy, so I’ll make this quick:

We’ve spent over 2 hours to create a personalized demo for [[company]] on how to [[achieve result]]. I would love for you to have a look and let us know if you find it useful at all?

Hello {{first_name}},

Did you know that an average sales person [[add a statistic about their pain point]]? Is your sales team achieving the goals?

[[Add your company’s value proposition]]

If you’re looking to accelerate your sales like our clients [[mention high-end client’s name]] did, let’s connect for a quick 15-minute call later this week.

Regards,

[[your name]]

Hey {{first_name}},

I saw that you've had a few great posts from contributors on your site. Just wanted to let you know that I’ve written a lot on [[insert topic here]] and would love to put something together for your blog. Here are some of my past posts in case you’re curious.

[[1. Link to post #1]]
[[2. Link to post #2]]
[[3. Link to post #3]]

Also, I looked through your site and came up with a few topics that I thought you might like.

[[1. Topic A]]
[[2. Topic B]]
[[3. Topic C]]

Do you think any of these topics would be a good fit for your blog?

Thanks in advance!

Hey {{first_name}},

I recently stumbled on your blog about creating engaging sales emails with GIFs and visual elements to get better responses. I have to say – absolutely loved it. I have been using GIFs (cause who doesn’t love them) in my emails and getting incredible results. Your efforts must have led to tremendous results at {{company}}.

I am currently recruiting imaginative and bold sales folks like you for our client. We think you’ve got a way of doing sales that can sway a maybe to a Yes! We are working to build a sales team of people like you – not afraid to experiment and deliver results. Would you be interested in a 15 min chat this week?

Hey {{first_name}},

I just noticed that in your blog post [[URL]] you are using one of the infographics we recently created at Hunter. Glad you found it useful!

[[insert the infographic]]

Mind linking back to our blog post where this infographic was originally posted?

Either way, keep up the great work!

Best,
Irina

Hi {{first_name}},

A reviewer named [[reviewer name]] posted [[this negative review]] about [[competitor]], your competitor today. They have a total of [[93]] one and two-star reviews.

The good news?

I can show you how to turn their negative reviews into positive reviews for your business. The [[data shows]] this could bring in [[50]]% more business for you.

My name is [[your name]], I’m the co-founder of [[agency name]]. My agency only takes on [[x]] clients at a time. I have [[x]] slots left.

Interested?

[[your signature]]

Hey {{first_name}},

Thank you for meeting with me yesterday. I really enjoyed our discussion and I look forward to continuing it.

If you were interested during the meeting, here are a few items that were not covered:

- Any other questions or concerns?
- What is your feedback on these topics?

Let me know your thoughts on this!

Thanks for your input

[[your name]]